Are Your Affiliate Banners Being Seen?
Copyright © Greg Chadwick
http://www.Home-Business-ABCs.com

If you are an affiliate using banners on your website your banners may not be seen by many visitors. This is due to applications like Symantec's Norton Personal Firewall or Norton Internet Security. By default, these applications have Ad Blocking enabled. This means many of your visitors will not see your banners at all. In this age where people are tired of popups and banners, more and more are using ad blocking and popup blockers.

There are some things you can do about this. There are certain things that tip off ad blockers:

1. Never keep your banners in a sub directory called "banners". This is a dead giveaway. If the ad blocker detects the word "banner" anywhere in your banner url it will be blocked. This also means if you use a banner rotator make sure to call it something OTHER THAN "banners.php" or "banners.cgi".
   

   
   

2. Never include the size of the banner in your code. Ad Blockers look for width=468 height=60 (the standard banner size).
   

   
   

3. Many affiliate programs supply banners called "468x60.gif" or "productname-banner.gif". Again, both of these are tipoffs. It's much better to just rename the banners to something else.
   

   
   

4. The best way to beat ad blockers is to use a JavaScript banner rotator. This uses the same system as Google AdWords, where if you view the source code of the page only the javascript code is visible...all an ad blocker can "see" is some javascript. It won't see any of your banner code. You can grab a free html rotator from FocalMedia.Net that works perfectly.
   

In order to use the above methods you need to host the banners on your own website. So when you are grabbing banner code from an affiliate program, save the banners to your hard drive, rename them, and upload them to your website (remember, NOT to a directory named banners :-). Then modify your banner code so it references the images on your website. Remove the width and height tags in your code. And make sure the alt tags don't have the word banner in them.

If you try all of the techniques above your banners will have a much better chance of being seen. They may not work 100% of the time but they will certainly increase the odds.

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